Category: Project Management
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biais de conservatisme
Le biais de conservatisme est un biais cognitif qui pousse une personne à accorder trop de poids aux informations ou croyances existantes tout en sous-estimant l’importance des nouvelles données. Cela peut entraîner une résistance au changement ou une difficulté à adapter ses opinions ou décisions lorsque des preuves plus récentes et pertinentes sont disponibles. Exemple…
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biais de représentativité
Le biais de représentativité est un biais cognitif qui amène une personne à juger la probabilité d’un événement ou la caractéristique d’un individu en se basant sur sa ressemblance avec un prototype ou un stéréotype préexistant, plutôt que sur des données statistiques ou une analyse rationnelle. Exemple : Un manager pourrait supposer qu’un candidat à…
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biais de confirmation
Le biais de confirmation est un biais cognitif qui pousse une personne à privilégier les informations qui confirment ses croyances, opinions ou hypothèses préexistantes, tout en ignorant ou en minimisant les informations contradictoires. Cela se manifeste souvent par une tendance à rechercher, interpréter ou se souvenir des informations d’une manière qui renforce ses idées initiales.…
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From Covert Ops to Commercial Insights: Marketing Lessons from a Mossad Case Study
In a notable mix of spying and strategy, the Mossad’s use of explosive-filled pagers with Hezbollah provides important lessons for marketers. Although the ethics of secret missions are very different from marketing, the key ideas from this case show creative ways to understand and influence an audience. The Scenario: Crafting the Perfect “Product” The Mossad…
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How to Transition into Project Management Roles in the Music Industry
Working as a project manager in the music industry can be both exciting and complex. Here’s a guide on how you can transition your project management skills into this field: 1. Understand the Industry Structure • The music industry has many sectors: record labels, live events, artist management, production, and marketing. Each has unique project…
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Five Phases of Project Management
Project management typically follows a structured approach, often divided into five main phases. Here’s a breakdown of each phase: 1. Initiation • Objective: Define the project at a high level. • Key Activities: Develop a project charter, identify key stakeholders, assess project feasibility, and clarify the project’s purpose, goals, and scope. • Deliverables: Project charter,…
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Top 10 Project Management Software Tools
There are many popular project management software options, each catering to different needs and preferences. Here’s a rundown of some of the best, along with what they’re best suited for: 1. Microsoft Project • Best For: Detailed planning and scheduling for large projects. • Features: Gantt charts, resource management, budgeting, advanced reporting. • Pros: Widely…
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Work Breakdown Structure (WBS)
Work Breakdown Structure (WBS) Structure de découpage du projet (SDP) A hierarchical decomposition of the total scope of work to be carried out by the project team to accomplish the project objectives and create the required deliverables. Décomposition hiérarchique du contenu total du projet, qui définit le travail que l’équipe de projet doit réaliser pour…
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Project management skills of a Hotelier
Project management skills are crucial in hotel management for several reasons. These skills help hotel managers plan, execute, and oversee various projects efficiently, ensuring the smooth operation of the hotel. Here are some specific reasons why project management skills are essential in hotel management: 1. Efficient Planning and Execution of Projects 2. Budget Management 3. Time Management 4. Risk…
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Organizational Chart of a Hotel
The organigram (or organizational chart) of a hotel illustrates the hierarchical structure and relationships between different departments and positions within the hotel. This structure can vary based on the size and type of the hotel, but here is a general example of a hotel organigram: General Manager (GM) Executive Assistant Manager (EAM) Operations Department Sales…
